Gary Holt Blog

How You are Losing Out by Not Following These Marketing Rules

Posted by Andrea Hewett on Mon, Oct, 13, 2014 @ 10:10 AM


People don't like rules, I get that. I posted the start of this blog series: The 10 Most Important Rules of Smart Marketing in the New Economy to a luke warm reception that showed me that:

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Topics: websites, marketing strategy, marketing strategies, marketing, saginaw marketing, marketing plan, marketing management, invest in website, strategies, michigan consultant, unique selling, strategic alliance, make more money, business success, content developers, increase profits, internet marketing, internet marketing strategy, inbound marketing plans, strategic marketing, successful strategies, michigan marketing, more sales, social media, internet marketing strategies, increase sales, marketingholt.com

How Posting the Right Content Increases Your Gross Margins

Posted by Andrea Hewett on Fri, Sep, 19, 2014 @ 16:09 PM

This is a guest blog post written by Andrea Hewett, Social Media Business Director
for Holt Marketing and Management Services, Inc. 

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Topics: branding, brand awareness, e-commerce marketing, increasing traffic, website analytics, increasing sales, brand, content developers, internet marketing, internet marketing strategy, website analysis, adrift in the internet, social media, internet marketing strategies, facebook marketing strategy, inbound marketing, increase sales, low search volume

Click Here to Make Your Job Easier!

Posted by Andrea Hewett on Thu, Sep, 11, 2014 @ 15:09 PM

Your job is harder than mine. Although I am a CEO, responsible for daily operations for both my own business and that of my clients, this statement still has the potential for truth due to the systems and processes I have put in place.

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Topics: marketing strategies, marketing, customer service, diagrams, increasing sales, business success, content developers, increase profits, successful strategies, company branding, business systems, Process Mapping, workflow mapping, increase sales, workflow diagrams

Improve Your LinkedIn Profile without Lifting a Finger

Posted by Andrea Hewett on Tue, Sep, 02, 2014 @ 09:09 AM

This is a guest blog post written by Andrea Hewett, Social Media Business Director for Holt Marketing and Management Services, Inc. 

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Topics: branding, brand awareness, identity, business strategy, michigan consultant, Michigan, inbound and outbound marketing, business success, optimization, brand, content developers, michigan marketing, social media, inbound marketing

Turn Business Around by Moving Your Website Traffic to the Fast Lane

Posted by Andrea Hewett on Tue, Aug, 19, 2014 @ 13:08 PM

Do you feel like you are stuck in the slow lane?

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Topics: websites, sales, branding, brand awareness, re-branding, invest in website, increasing traffic, website analytics, seo, traffic, increasing sales, optimization, brand, content developers, internet marketing, internet marketing strategy, website analysis, b2b marketing, blogs, social media, internet marketing strategies, B2B prospecting, facebook marketing strategy, inbound marketing, increase sales, blogging strategy, leads

How to Keep Your Inbound Marketing Pipeline Full

Posted by gary holt on Wed, Nov, 28, 2012 @ 12:11 PM

Generating leads is a top priority. New qualified leads are required to increase sales of new business. How do you find the time to prospect? If you’re not filling your pipeline, you will be unable to sustain business over the long term.

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Topics: marketing, Michigan, content developers, internet marketing, inbound marketing plans, new business, inbound marketing, increase sales, leads

Does Increasing Your Traffic Increase Your Sales?

Posted by gary holt on Wed, Nov, 28, 2012 @ 11:11 AM

Have you ever wondered if it’s worth the time and money to increase the traffic to your website? Just because a lot of people visit your site doesn’t mean they’re going to buy something. So, what’s the point? I bring this up because it’s a lot of work to blog, design, write e-books and make videos not just once, but weekly if not daily!

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Topics: websites, sales, invest in website, increasing traffic, ebooks, traffic, increasing sales, new customers, content developers, website analysis, videos, blogs

Social Media- the 24/7 Friendly Face of Your Business

Posted by gary holt on Tue, Nov, 27, 2012 @ 16:11 PM

You won’t find too many businesses who adamantly profess that they don't need a website. A website is the equivalent of a Yellow Pages ad of yesteryear. To coordinate the efforts to bring people to your business via the web, telephone, or in person, the modern business now has to move past just having a website; they must move into social media. Social media tools involve having presences on Facebook, Twitter, or just a friendly newsletter or blog update to clients in a manner that drives their attention back to you and your business when they, or one of their friends, needs your product and services.

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Topics: branding, brand awareness, marketing strategies, corporate branding, e-commerce marketing, invest in website, strategies, increasing traffic, outbound marketing, website analytics, make more money, Facebook reveal, content developers, increase profits, successful strategies, company branding, trademark, social media, internet marketing strategies, B2B prospecting, facebook marketing strategy

Document Your Processes and Reap the Benefits

Posted by gary holt on Tue, Nov, 20, 2012 @ 13:11 PM

Your organization offers a product or service. You feel that you offer a unique value proposition, tool, or approach that makes you and your company the best fit for anyone looking for that product or service, especially when compared to your competition.  But, how do you brand that unique value proposition by consistently delivering the same predictable outcome you are providing and your customer is expecting? Likely you have a plan or process, at least, in your head that you go through every time you need to complete the job.

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Topics: marketing strategies, marketing, customer service, diagrams, increasing sales, business success, content developers, increase profits, successful strategies, company branding, business systems, Process Mapping, workflow mapping, increase sales, workflow diagrams