Gary Holt Blog

Sales Advice: How NOT to Sell to a Business!

Posted by Andrea Hewett on Wed, Oct, 29, 2014 @ 08:10 AM

This is a guest blog post written by Andrea Hewett, Social Media Business Director
for Holt Marketing and Management Services, Inc.

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Topics: sales, customer service, business strategy, strategies, increasing sales, business success, gatekeeper, oblivious, successful strategies, more sales, increase sales, direct marketing, gate keeper

Big Problems Solved: Be Better at Marketing Your Business

Posted by Andrea Hewett on Thu, Oct, 02, 2014 @ 14:10 PM

This is our follow up blog to Big Problems Solved: Be Better at Brand Awareness Strategy, click here to read.

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Topics: sales, marketing strategy, marketing strategies, marketing, marketing plan, strategies, inbound and outbound marketing, increasing sales, make more money, increase profits, internet marketing strategy, inbound marketing plans, market share, marketplace, successful strategies, michigan marketing, more sales, internet marketing strategies, inbound marketing, increase sales, marketingholt.com, direct marketing

How to Increase Your Gross Margins

Posted by gary holt on Wed, Aug, 20, 2014 @ 12:08 PM

In today’s economic climate a business cannot simply sell its way out of a profit problem. The economy has caused demand to decline and competition is responding by cutting prices in an effort to increase their sales.  Unfortunately, excessive price cutting can be disastrous to everyone’s profits.

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Topics: brand awareness, marketing strategies, customer service, business strategy, marketing plan, marketing management, process development, increasing traffic, gross margins, unique selling, gross margin calculation, increasing sales, business success, happy customers, increase profits, information value, profit margin, gross margin ration, calculate gross margin, gross margin percentage, gross margin calculator, gross profit percentage, increase gross margins, ebook, company branding, business systems, analysis, direct marketing, customer issues, gross margin, gross profit, gross margin formula, what is gross margin, how to calculate gross margin, gross profit margin, increase gross profit, gross margin matrix

The Gross Margin Matrix – Avoiding System Failure

Posted by Andrea Hewett on Fri, Jul, 18, 2014 @ 08:07 AM

In today’s economy, businesses are often having trouble with sales and, most often, with increased sales they are still having profit problems. Why is this? Due to the current economic crises, demand has declined and more often than not, the competition responds by slashing prices to boost sales. What they don't realize is that excessive price cuts are usually harmful to not only their profits, but to everyone's.

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Topics: marketing strategy, brand awareness, marketing strategies, marketing, profitability, profits, customer service, business strategy, marketing plan, marketing management, process development, corporate branding, strategies, improve efficiency, gross margins, Michigan, increasing sales, make more money, business success, happy customers, increase profits, Efficiency Improvements, profit growth, information value, inbound marketing plans, company branding, business systems, analysis, inbound marketing, increase sales, direct marketing, customer issues, innovation, information, system failure

New Product Development: How to Increase Business Growth

Posted by Andrea Hewett on Tue, Jul, 01, 2014 @ 16:07 PM

We have been seeing a real trend in the market place regarding the need for growth strategies, so we decided to do a compilation blog of the resources we have available for one particular strategy.

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Topics: business strategy, how to launch a product, more business, new product development, Entrepreneur, new business, direct marketing

Super Sales Teams: Think like an Entrepreneur, Sell like a Pro part 2

Posted by Rich Droste on Fri, Jun, 13, 2014 @ 08:06 AM

Market Size and Behavior 

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Topics: sales, marketing strategy, marketing strategies, marketing, customer service, inbound and outbound marketing, increasing sales, happy customers, Entrepreneur, more sales, blogs, social media, increase sales, marketingholt.com, direct marketing, customer issues, innovation

Super Sales Teams: Think like an Entrepreneur, Sell like a Pro

Posted by Andrea Hewett on Tue, Jun, 10, 2014 @ 11:06 AM

The Main Reasons Products Fail 

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Topics: Saginaw, sales, marketing strategy, marketing strategies, marketing, saginaw marketing, marketing plan, marketing management, outbound marketing, Michigan, unique selling, increasing sales, new product development, b2b marketing, inbound marketing plans, strategic marketing, Entrepreneur, michigan marketing, inbound marketing, increase sales, marketingholt.com, direct marketing

Who Wants to Innovate like Apple?

Posted by gary holt on Fri, Dec, 27, 2013 @ 10:12 AM

*Editors note: This blog is from almost three years ago and yet, the company is still going strong as they get ready to unveil possibly the most largely anticipated product yet. Take a look at what we wrote in December of 2013 and how it still rings true today...

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Topics: sales, marketing strategy, branding, brand awareness, marketing, profits, customer service, business strategy, how to launch a product, marketing plan, marketing management, process development, corporate branding, e-commerce marketing, strategies, increasing sales, make more money, business success, optimization, new product development, happy customers, internet marketing, market share, successful strategies, business systems, Process Mapping, analysis, increase sales, long tail keywords, direct marketing

What Does Inbound Marketing and Direct Marketing Have In Common?

Posted by gary holt on Wed, Nov, 28, 2012 @ 10:11 AM

20 Years of Success with Direct Marketing

The first business we started back in 1985 focused on direct marketing.

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Topics: inbound and outbound marketing, inbound marketing, direct marketing