Gary Holt Blog

25 of the Latest Pro Blog Posts to Master Social Media for Business

Posted by Andrea Hewett on Fri, Nov, 06, 2015 @ 08:11 AM

This is a guest blog post written by Andrea Hewett, Social Media Business Director 
for Holt Marketing and Management Services, Inc.

Recently, I wrote a post featuring 19 AMAZING social media authorities who were kind enough to share their processes with us on how to build connections, nurture those connections, and protect those connections from risk of loss. I also connected with some other great authorities who were unable to participate in the post, but took the time to contact me and encouraged my work on the post.

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Topics: twitter, social media saginaw, social media michigan, social media for business, blogs, social media, facebook marketing strategy, inbound marketing, blogging strategy, linkedin, facebook, social media mi

Inbound Marketing Strategy: Improve Brand Awareness 50% in 90 days

Posted by gary holt on Wed, Mar, 11, 2015 @ 16:03 PM

Increase Traffic....Build Brand Awareness....and they will come...

The best way to increase brand awareness is by increasing traffic to your website.

Most websites are just fancy digital brochures that never produce leads.

In today's online world, internet presence is paramount to marketing successfully.

Building traffic to your website will build your BRAND. Follow the steps below to improve your brand awareness 50% in 90 days.

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Topics: branding, brand awareness, increasing traffic, increasing sales, internet marketing strategies, inbound marketing

Updates to Facebook that will boost Your Brand Awareness Strategy!

Posted by Andrea Hewett on Tue, Feb, 03, 2015 @ 16:02 PM

Facebook has had a lot of buzz lately with changes they are making that will supposedly make it nearly impossible to promote your business, especially without paying. They want to keep the site more social than business so that people won’t get tired of all of the sales pitches and go hang out somewhere else. This is actually a great thing for your Company! If the users are happy with their experience, then when they do notice a reference to your Business, they will respond more favorably to it.

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Topics: customer satisfaction strategies, marketing strategy, branding, brand awareness, marketing strategies, customer service, business strategy, strategies, increasing traffic, website analytics, seo, business success, brand, Facebook reveal, internet marketing, internet marketing strategy, website analysis, inbound marketing plans, successful strategies, analysis, social media, internet marketing strategies, facebook marketing strategy, inbound marketing, marketingholt.com, innovation

The Cause and Effect of Marketing Rules

Posted by Andrea Hewett on Tue, Oct, 14, 2014 @ 16:10 PM
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Topics: sales, marketing strategy, marketing strategies, marketing, customer service, business strategy, marketing plan, outbound marketing, inbound and outbound marketing, increasing sales, more business, new customers, business success, happy customers, internet marketing strategy, profit growth, strategic marketing, strategic, new business, more sales, analysis, internet marketing strategies, inbound marketing, increase sales, marketingholt.com

Big Problems Solved: Posting the Right Social Media Information

Posted by Andrea Hewett on Mon, Oct, 06, 2014 @ 08:10 AM

This is a guest blog post written by Andrea Hewett, Social Media Business Director
for Holt Marketing and Management Services, Inc. 

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Topics: websites, Marketing Using Google, invest in website, michigan consultant, internet marketing, internet marketing strategy, blogs, social media, internet marketing strategies, facebook marketing strategy, inbound marketing, blogging strategy, linkedin

Big Problems Solved: Be Better at Marketing Your Business

Posted by Andrea Hewett on Thu, Oct, 02, 2014 @ 14:10 PM

This is our follow up blog to Big Problems Solved: Be Better at Brand Awareness Strategy, click here to read.

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Topics: sales, marketing strategy, marketing strategies, marketing, marketing plan, strategies, inbound and outbound marketing, increasing sales, make more money, increase profits, internet marketing strategy, inbound marketing plans, market share, marketplace, successful strategies, michigan marketing, more sales, internet marketing strategies, inbound marketing, increase sales, marketingholt.com, direct marketing

How Posting the Right Content Increases Your Gross Margins

Posted by Andrea Hewett on Fri, Sep, 19, 2014 @ 16:09 PM

This is a guest blog post written by Andrea Hewett, Social Media Business Director
for Holt Marketing and Management Services, Inc. 

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Topics: branding, brand awareness, e-commerce marketing, increasing traffic, website analytics, increasing sales, brand, content developers, internet marketing, internet marketing strategy, website analysis, adrift in the internet, social media, internet marketing strategies, facebook marketing strategy, inbound marketing, increase sales, low search volume

Improve Your LinkedIn Profile without Lifting a Finger

Posted by Andrea Hewett on Tue, Sep, 02, 2014 @ 09:09 AM

This is a guest blog post written by Andrea Hewett, Social Media Business Director for Holt Marketing and Management Services, Inc. 

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Topics: branding, brand awareness, identity, business strategy, michigan consultant, Michigan, inbound and outbound marketing, business success, optimization, brand, content developers, michigan marketing, social media, inbound marketing

Turn Business Around by Moving Your Website Traffic to the Fast Lane

Posted by Andrea Hewett on Tue, Aug, 19, 2014 @ 13:08 PM

Do you feel like you are stuck in the slow lane?

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Topics: websites, sales, branding, brand awareness, re-branding, invest in website, increasing traffic, website analytics, seo, traffic, increasing sales, optimization, brand, content developers, internet marketing, internet marketing strategy, website analysis, b2b marketing, blogs, social media, internet marketing strategies, B2B prospecting, facebook marketing strategy, inbound marketing, increase sales, blogging strategy, leads

The Gross Margin Matrix – Avoiding System Failure

Posted by Andrea Hewett on Fri, Jul, 18, 2014 @ 08:07 AM

In today’s economy, businesses are often having trouble with sales and, most often, with increased sales they are still having profit problems. Why is this? Due to the current economic crises, demand has declined and more often than not, the competition responds by slashing prices to boost sales. What they don't realize is that excessive price cuts are usually harmful to not only their profits, but to everyone's.

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Topics: marketing strategy, brand awareness, marketing strategies, marketing, profitability, profits, customer service, business strategy, marketing plan, marketing management, process development, corporate branding, strategies, improve efficiency, gross margins, Michigan, increasing sales, make more money, business success, happy customers, increase profits, Efficiency Improvements, profit growth, information value, inbound marketing plans, company branding, business systems, analysis, inbound marketing, increase sales, direct marketing, customer issues, innovation, information, system failure

How Social Media Shifts the Way You Communicate with Your Customers

Posted by Rich Droste on Fri, Jun, 20, 2014 @ 14:06 PM

Facebook is not just for socializing anymore.

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Topics: websites, Saginaw, sales, marketing strategy, marketing strategies, marketing, saginaw marketing, profitability, profits, identity, marketing management, increasing traffic, outbound marketing, michigan consultant, Michigan, unique selling, traffic, inbound and outbound marketing, increasing sales, more business, new customers, business success, optimization, Facebook reveal, increase profits, internet marketing, internet marketing strategy, adrift in the internet, Gary Holt, profit growth, b2b marketing, videos, michigan marketing, new business, more sales, blogs, social media, internet marketing strategies, facebook marketing strategy, inbound marketing, increase sales, marketingholt.com, blogging strategy

Super Sales Teams: Think Like an Entrepreneur, Sell like a Pro part 3

Posted by Rich Droste on Tue, Jun, 17, 2014 @ 14:06 PM

Superstar Sales

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Topics: Saginaw, sales, brand awareness, saginaw marketing, profitability, profits, strategies, gross margins, Michigan, unique selling, ebooks, inbound and outbound marketing, increasing sales, make more money, business success, brand, increase profits, Gary Holt, profit growth, The Perpetual Money Machine, Entrepreneur, prospecting, successful strategies, ebook, more sales, inbound marketing, increase sales, leads

Super Sales Teams: Think like an Entrepreneur, Sell like a Pro

Posted by Andrea Hewett on Tue, Jun, 10, 2014 @ 11:06 AM

The Main Reasons Products Fail 

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Topics: Saginaw, sales, marketing strategy, marketing strategies, marketing, saginaw marketing, marketing plan, marketing management, outbound marketing, Michigan, unique selling, increasing sales, new product development, b2b marketing, inbound marketing plans, strategic marketing, Entrepreneur, michigan marketing, inbound marketing, increase sales, marketingholt.com, direct marketing

Website Analytics: How to Find the Power in Your Website

Posted by gary holt on Wed, Jan, 08, 2014 @ 07:01 AM

The Marketing Shift

Marketing has changed so radically from the past. Businesses must understand what customers are really looking for.

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Topics: website analytics, inbound marketing, leads

How to Keep Your Inbound Marketing Pipeline Full

Posted by gary holt on Wed, Nov, 28, 2012 @ 12:11 PM

Generating leads is a top priority. New qualified leads are required to increase sales of new business. How do you find the time to prospect? If you’re not filling your pipeline, you will be unable to sustain business over the long term.

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Topics: marketing, Michigan, content developers, internet marketing, inbound marketing plans, new business, inbound marketing, increase sales, leads

How can business information give you a competitive advantage?

Posted by gary holt on Wed, Nov, 28, 2012 @ 11:11 AM

Business Systems Information is defined here as anything that can be digitized. Web pages, videos and articles are all examples of information used by people and businesses to add the value of information to their services and products.

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Topics: profits, michigan consultant, inbound and outbound marketing, internet marketing strategy, go to meeting, michigan marketing, new business, inbound marketing, information

Inbound Marketing: Are you On the First Page of Google?

Posted by gary holt on Wed, Nov, 28, 2012 @ 11:11 AM

Do you know if Your Website is On the First Page of Google?

The most important goal for most sales and marketing departments is to be on the first page (if it's not, it should be!!) when people are looking for information about their type of service. The best way to get on the first page is through blogs, videos and tweets that are newsworthy, educational and yes, entertaining to your targeted audience. Are you wondering how to get leads from your website?

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Topics: inbound and outbound marketing, facebook marketing strategy, inbound marketing

What Does Inbound Marketing and Direct Marketing Have In Common?

Posted by gary holt on Wed, Nov, 28, 2012 @ 10:11 AM

20 Years of Success with Direct Marketing

The first business we started back in 1985 focused on direct marketing.

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Topics: inbound and outbound marketing, inbound marketing, direct marketing

How to Build Links Using Inbound Marketing Strategy

Posted by gary holt on Wed, Nov, 28, 2012 @ 08:11 AM

Give Away All My Ideas?

Have you ever heard the phrase "it is more blessed to give than receive?"

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Topics: internet marketing, social media, inbound marketing

How to Build Inbound Marketing Landing Pages that Convert Leads

Posted by gary holt on Tue, Nov, 27, 2012 @ 07:11 AM

What can you do to increase sales and conversions from your website?

In Internet marketing, a landing page is a single webpage that appears in response to clicking on a call to action or advertisement. This is the place that YOU want your customers to go.

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Topics: internet marketing, internet marketing strategy, inbound marketing

Profitability- It Does All Come Down to Brass Tacks

Posted by gary holt on Mon, Nov, 26, 2012 @ 10:11 AM

Not too many businesses succeed without looking at how their operations perform.  This may be a simple looking at the books at the end of the month to see whether there is any money left or not. But the businesses that really succeed, and as we here at Holt Marketing and Management Services believe in, those businesses that have nearly unlimited growth and amazing cash flow achieve this feat by REALLY measuring their businesses performance and acting upon what they learn.

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Topics: profitability, profits, metrics, website analytics, increasing sales, make more money, increase profits, website analysis, inbound marketing plans, market share, successful strategies, business systems, analysis, inbound marketing, increase sales

[Video]How Social Media and Inbound Marketing change Communications?

Posted by gary holt on Wed, Mar, 16, 2011 @ 21:03 PM

Is Social Media and Inbound Marketing Shifting the Way You Communicate with Your Customers?

Still thinking...

Social Media is a fad?

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Topics: social media, internet marketing strategies, facebook marketing strategy, inbound marketing