Gary Holt Blog

Knowing Your Buyer Persona: Why it’s Essential to Increasing Profits

Posted by Andrea Hewett on Wed, Nov, 05, 2014 @ 11:11 AM

This is a guest blog post written by Andrea Hewett, Social Media Business Director
for Holt Marketing and Management Services, Inc.

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Topics: sales, saginaw marketing, customer service, business strategy, michigan consultant, Michigan, customer complaints, buyer persona, business success, new product development, happy customers, Gary Holt, buyer personas, call centers, customer database, michigan marketing,, customer issues, telemarketing, customer list

How To Cold Call Sales: Does Telephone Cold Calling Work?

Posted by Andrea Hewett on Wed, Jul, 09, 2014 @ 12:07 PM

Does Telephone Cold Calling Work?

The telephone is the fastest method for doing market research

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Topics: sales, strategies, Gary Holt, strategic, call centers, prospecting, successful strategies, more sales, social media, facebook marketing strategy, telemarketing, leads

Let Old Friends Not Be Forgotten- Starting up Your Social Media

Posted by Martin Hilger on Tue, Nov, 27, 2012 @ 16:11 PM

As stated in Gary Holt’s The Perpetual Money Machine, one of the best ways of generating new business is to resell to existing customers. Most businesses that have been around for a few years will have a pretty sizeable customer list or database that they may not be doing much with except having a gut feel that there has to be something useful to do with that aging list.

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Topics: branding, e-commerce marketing, strategies, inbound and outbound marketing, brand, increase profits, internet marketing strategy, adrift in the internet, call centers, prospecting, customer database, successful strategies, blogs, social media, facebook marketing strategy, blogging strategy, telemarketing, customer list

Call Centers- We Make the Calls, You Make the Sales!

Posted by gary holt on Tue, Nov, 27, 2012 @ 13:11 PM

While many companies are straining to reach existing and new customers with their usual marketing campaigns and tactics in this economy, they may be missing out on a cost effective way to reach their customers and make new business- outbound telemarketing such as Holt Marketing’s Outbound Call Center.

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Topics: branding, brand awareness, marketing strategies, marketing, customer service, unique selling, inbound and outbound marketing, increasing sales, make more money, new customers, business success, b2b marketing, market share, customer database, new business, B2B prospecting, increase sales,, telemarketing